The New York Times

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Elby partner Velofix recently got the spotlight in the NYT as one of the primary disruptors of the established bike shop model. Around here, we say that Elby’s the way toward’s a brighter, smarter future and we’re proud that our main retail partner is equally as innovative and promising.

Link: https://www.nytimes.com/2017/01/27/business/innovations-bike-shop-bicycles.html?_r=0